Osaka’s tourism landscape is set to be dramatically reshaped with the announcement of a major new hotel development. IHG Hotels & Resorts, one of the world’s leading hotel companies, has revealed its largest new-build hotel agreement in Japan: a triple-branded, 817-room complex directly adjacent to the world-famous Universal Studios Japan (USJ).
Scheduled to open its doors in 2029, this ambitious project will introduce three of IHG’s distinct brands to the Osaka Bay Area: the luxurious InterContinental, the design-led Kimpton, and the family-friendly Holiday Inn Resort. This strategic move signals immense confidence in the long-term growth of tourism in Osaka and the wider Kansai region.
A Landmark Investment in Osaka’s Tourism Future
This development is more than just a new set of hotels; it’s a significant enhancement of the tourism infrastructure surrounding one of Japan’s most popular attractions. The project will cater to a wide spectrum of travelers, from luxury seekers to families, significantly broadening the accommodation options in the immediate vicinity of USJ.
Diverse Offerings for Every Traveler
The triple-brand strategy is key to the project’s appeal, ensuring a tailored experience for different visitor needs.
InterContinental Osaka Bay (TBC)
Targeting the high-end luxury market, the InterContinental will offer sophisticated services and world-class amenities. It is expected to attract affluent international tourists and domestic travelers seeking a premium stay, complementing the existing InterContinental in Umeda, central Osaka.
Kimpton Osaka (TBC)
Marking the Kansai debut for the brand, Kimpton is known for its heartfelt service, unique design, and vibrant, art-filled spaces. This boutique hotel will appeal to modern, experience-driven travelers who value individuality and a strong connection to local culture.
Holiday Inn Resort Osaka Bay (TBC)
Designed with families and groups in mind, the Holiday Inn Resort will provide a fun, accessible, and comfortable base for exploring USJ and the surrounding area. Its focus on leisure and family-friendly services directly aligns with the primary demographic of the theme park.
The Strategic Backdrop: Why Osaka, Why Now?
IHG’s massive investment is backed by strong data and a clear vision for the future of Kansai tourism. Osaka has been at the forefront of Japan’s post-pandemic tourism recovery.
In 2023, Japan welcomed over 25 million international visitors, and Osaka Prefecture recorded over 11.3 million overnight stays by foreign guests, making it the top destination in the country. This powerful rebound, coupled with USJ’s consistent draw—which attracted over 14 million visitors annually before 2020—creates a robust foundation for such a large-scale development.
The timing is also critical. The project is strategically positioned to capture the sustained global attention on the region following the 2025 World Expo in Osaka. Furthermore, it anticipates the opening of the planned Integrated Resort (IR) on the nearby Yumeshima Island around 2030, which is expected to bring another wave of international tourism and business travel.
Future Impact: Transforming the Osaka Bay Area
The arrival of this hotel complex is poised to be a catalyst for change, with far-reaching effects.
A New Entertainment Hub
The development will solidify the Osaka Bay Area’s status as a premier entertainment and leisure destination. The synergy between USJ, the new hotels, the World Expo site, and the future IR will create a powerful tourism hub, encouraging visitors to extend their stays and explore the area more deeply.
Enhanced Visitor Experience
For USJ visitors, the new hotels will offer unprecedented convenience and choice, transforming a day trip into a multi-day resort experience. The competition is also likely to spur existing hotels in the area to innovate and enhance their own services, ultimately benefiting all travelers.
Economic Boost
The project will generate significant economic benefits, including job creation during the construction phase and long-term employment in hospitality once operational. It represents a major injection of capital into the local economy and will contribute to the continued growth of Osaka’s international profile.
In conclusion, IHG’s triple-branded hotel project is a bold and strategic move that reflects a deep understanding of Osaka’s potential. For travelers planning a future trip to Kansai, this development promises a new level of choice, comfort, and excitement right at the doorstep of Universal Studios Japan.
